Infotrak

InfoTrak is an educational white paper published regularly by Comac, Inc. and is available by subscription. Based on more than 29 years of experience, InfoTrak provides those who order and manage collateral with the information they need for better decisions. Topics range from the strategic to the tactical, and revolve around the theme of using fulfillment to exceed marketing and sales challenges.

Please select one free past issue of InfoTrak you would like to receive:

How to Use Your Marketing Dollars More Effectively in a Down Economy

Is Your Fulfillment Program Reaching its Full Potential (and would you know if it were not?)

Electronic Documents—Making This Technology Work for Your Business Needs

Utilizing Digital Printing to Enhance Your Marketing Fulfillment Program

Your Fulfillment Program: Assessing and Implementing Quality Assurance

Inventory Accuracy: If You Think Poor Inventory Controls Aren't Costing You, You'd Better Think Again

Web-Based Tools for Managing Fulfillment Information: New Technology to Reduce Costs and Increase Sales

Can You Find Your Marketing Collateral? How to Verify Inventory Accuracy

Selecting the Best Marketing Collateral Fulfillment Provider

How Do You Know Your Invoices are Correct?

On-Demand Printing: Where it Works Best and Where it Does Not

Segmentation of the Fulfillment Industry

The Early Signs of a Fulfillment Crisis

In-House Fulfillment vs. Outsourced Fulfillment: How to Measure and Compare

Determining if Marketing Collateral Costs are Too High: A Quick Method for Estimating the Annual Cost of Fulfillment

Fulfillment Storage Costs: Are You Being Overcharged for Pallet Storage?

ROI on Marketing Collateral: How to Use Fulfillment Metrics to Improve

World-Class Customer Service: A Necessity for Maximizing Marketing and Sales Dollars

The High Cost of Over- and Under-Ordering Marketing Collateral

Assessing the Value of the Internet to Fulfillment

How to Make the Best Choice Among Carrier Options

Foreign Order Processing: How to Save Time and Money

Custom Assembly/Kitting Projects: How to Reduce Turnaround, Increase Accuracy and Reduce Cost

Measuring the Success and Satisfaction of Fulfillment

The Value of Core Competence in Fulfillment: The Differences Between a Print Specialist and a Fulfillment Specialist

Backorders: How to Manage for Cost Reduction and Customer Satisfaction

New Collateral Via the Internet: Reducing Distribution Cost and Improving Service

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